Online Casino Software to Start Your Own Gambling Site

Internet gambling is a relatively new but rapidly developing niche. It’s probably one of the most profitable and toughest niches online, after adult stuff. So if you’re looking at jumping into this business you’d better come prepared because the competition is at cut-throat level and you’ll need every trick in the book to succeed.

One of the first choices gambling business startups face alongside with getting a license is choosing a casino software provider for the website. It comes even before all the licensing issues because in order to apply for a license you need to specify what software platform you’re going to use to make sure it complies with the requirements of the licensing jurisdiction you’re applying to.

There are a number of software developers offering casino and poker software. Some of them are quite expensive and require high set-up fees and revenue share percentage. Others are more competitive in terms of pricing. When allocating your budget for the software, keep in mind that you’ll also need a considerable marketing budget, so don’t spend all of your start-up capital on the software because getting your website up and running is only half the battle. The real work starts when you get down to getting the players to the site.

But we’re diverting. What are the major things you should consider when choosing your casino software provider?

License

Just like gambling operators casino software providers have their own licensing system. Only work with companies that are licensed in white-list jurisdictions, this way it’ll be much easier for you to get a license and you’ll know you can trust these guys.

Payment options

Make sure the software system makes it easier for the player to deposit the money. The more payment options are supported the better. Also, make sure there are no issues with the cash-out system, because your reputation as a business will pretty much depend on it.

OS support

Make sure the software is compatible with the most popular operating systems Windows and Mac, and runs seamlessly on both.

Games

While a powerful and reliable back-end is a must, the games are just as important. Games are what keeps the player coming back to your site. Modern graphics, realistic sounds, effects, themes – all these things contribute to a good gambling experience, but the most important component of the game is the mathematics. Casino games are based on a random number generator but there’s much more to it. The game should keep the player captivated, it should make each spin and each hand as exciting as possible – and that’s what the algo mathematics is responsible for.

Once you have shortlisted a number of software providers, be sure to visit the casinos powered by their software. Register for an account, play the games, try on the shoes of a regular player and see if that’s where you would play. But tastes differ of course, so your own opinion is not enough. Read gambling forums and see what players are saying about the casinos powered by the software from each company on your list, because it’s all about the player.

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How to Start an Online Gaming Business

Gaming is one of the fastest growing industries online. It had achieved revenue of USD $8-9 billion in 2006, USD 12 Billion in 2008, and is expected to go beyond USD 15-18 billion in 2010. There are more than 2500 online casinos this time and still growing. The internet serves equal opportunity for all land-based gaming operators as well as those who do not already have a gaming business but want to start online gaming business i.e. i-Gaming or e-Casino industry and enjoy the benefits. This article provides some basic information on internet gaming industry and how you can start your own online gaming portal.

What Internet Casino or Online Gaming is? Like other online businesses this is an online gaming portal where players can place their bets online using their internet connection, play till they want to. Different online casinos might offer some different features, bonus offers, and games in their portfolios. However the most of them do offer some common and popular types of Las Vegas style games like Blackjack, Poker, Slots, Bingo, Roulette etc. some include sportsbook, lotteries and other forms on traditional gambling, too. The money can be deposited or withdrawn via various online payment methods using credit cards. The overall gaming process run through software from a main server and is closely monitored for all online activities.

The online gambling software comes with various customizable features and games. The operators can limit individual bets, daily bets and fix a payback ratio. Some of them also use Vegas Odds, especially in State of Nevada. The pay back percent can be set keeping in mind volume of the game. More payback generally translates into more winning odds for players hence more players for your casinos.

How you can start in online gaming business: the essentials to start an online gaming site include:

a) License – At first you need to obtain a gambling license from respective authority in your territory and from fields of operations to run a casino. This would cost a good amount, depending upon the prevailing rules in any state.

b) Software – You would need to have software specifically designed for the purpose, with integrated e-commerce features, payment methods and security measures. There are many software companies offering online casino software with customizable options. This might cost a good amount but provide you with full control of the site and requires no royalty-sharing with the software development company.

Some Internet Gambling Software providers also offer franchisee type of arrangements which costs much less than acquiring your own software. These companies provide with the software and even necessary equipments at a fixed cost and / or on a certain share in revenue. The fees of this type of licensing may cost anything from USD 30,000 to 1 million. The company, in turn, may provide marketing, maintenance and other support.

Another low-cost option can be to become a Sub licensee or an affiliate. This may be obtained at no initial investment or may cost something up to USD 60,000. In this type of arrangements the sublicense has to put in efforts for marketing and build up its own player network.

How to promote online gambling business: what is true for all other online and offline business is true for online gaming too. That is marketing and promotion activities. You need to generate good internet traffic to your online gambling site and attract players to earn profit. Money attracts money. You can decide what and how you can promote your online gaming business, how much you can invest on monthly basis. The results might take some time to show, though.

The cost of starting your own online gaming business by obtaining exclusive license and

software may cost anything from $400,000 to $500,000. This excludes the cost of promotion. The alternate option is to contact some online gaming marketing service provider for faster and better return at reasonable cost.

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